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Showing posts from February, 2020

Rebranding Product (Magnum)

https://www.youtube.com/watch?v=s3TADPtK_nk https://www.youtube.com/watch?v=jBUCaMQez2A Rebranding Product - Magnum: How will you rebrand the product? I will rebrand the product by changing the primary and secondary audience, this will be done by a series of things including: The logo, font, flavours, theme, advertisements, packaging, etc. The logo is very important as its what goes on everything, the logo is used to help get your product out there to try distinct yourself from the others. I will change the logo and make it stand out more so it can catch the customers eye. I will change the font from being a 90s text which will appeal an older audience and modernize it with text that will catch a younger audiences eye. The advertisements have to be remembered so people will talk about it and also make customers remember it. The flavours right now are very similar with the classic vanilla and chocolate flavour always mixed in together, this limits the amount of people picki...